Late Thursday, while unconfirmed reports spread concerning a shooting at Brown University, the network's Kaitlan Collins took to social media, highlighting the uncertainty and pointing viewers to her network’s 9pm newscast.
While CNN is certainly not a impeccable news source, her message rang true to many. It is one of the broadcasters where one can locate reality-based and largely trustworthy reporting – especially during fast-moving events like the one taking place in the vicinity of a New Hampshire storage facility.
An Uncertain State During a High-Stakes Battle
However the news network, now 45 years old, finds itself in a precarious situation as two giant media corporations battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has turned into a high-risk game of corporate ownership, instead of as a question of what serves the information-seeking public.
“This is yet another example of the fundamental flaws with origins in decades of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a larger point.
“It is often framed as a financial tale with powerful individuals as the central actors, but there is scant discussion of the public interest,” Pickard added.
The Additional Element: Political Influence
This situation is further muddied by Donald Trump’s opinions about a network he has consistently labeled as perhaps his primary “fake news” adversary.
Think back to the shouts of “CNN sucks!” at Trump's rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now asserts that the network requires new ownership. You can read that as ownership that will protect him from journalistic oversight. That is a factor in why he appears to favor Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to favor that suitor more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently placed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Future of Continued Instability
Notably, if Netflix is successful, CNN and other cable outlets would first be spun off into a separate entity. That would be a relief to many at the network, but it’s hardly a safe harbor. That arrangement could position CNN for a future sale. The cycle continues.
If you ask Timothy Wu, a great deal of this is against the law, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should prohibit both deals.
“Each proposed deal would be bad for the country, and both should be contested by the government,” Wu argued.
The Bigger Problem and a Path Forward
No matter the outcome with this particular battle, the bigger problem remains.
“The present media landscape is a highly system hostile to democracy, but we ought not succumb to learned helplessness,” Pickard noted. Policy decisions – dating back to the 1930s and 1940s – helped to create this hyper-commercialized monster, and different policy decisions can tackle it.
Is this likely in an era where the head of the FCC won’t even affirm that the agency is independent? Reform is highly improbable now, but that doesn’t mean it will never happen.
Policies that strengthen independent news organizations, reinforce local journalism, fund public media, and prohibit the accumulation of media power in a handful of hands are achievable – they are vital for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations such as CNN shouldn’t be tools in the latest acquisition battle.